Dear Friend,

At last, you can quickly and easily craft a customized, potent and extremely targeted sales letter just by filling in the blanks, and clicking a simple button!

When you're done you get a sales letter you can start making sales from right away!

Almost no one puts true sales letters on their web sites. It beats the heck out of me. Instead, they try to follow the marketing examples of dot com companies posting brochure sites (mainly images with very little sales copy) that are going bankrupt by the barrel full.

I say to you that if you want to make a healthy profit from your web site, you need to put a sales letter on it. Why?

Because people have been selling products via direct mail sales letters for over 100 years. It's a tested, proven formula that works. The main changes in the last 100 years is that now you post the sales letter to your web site instead of printing and mailing it.

And, of course, there are differences in how you structure the letter since it's online versus being printed.

But the principle remains the same:

If you want to sell online, you need to craft a targeted letter with a powerful offer and post it on a web page.

In short, you use the same formula that has been selling billions of dollars through the mail for the last 100 years.

Over the years I've been selling online, myself, my friends and my customers have jointly made millions in sales using this formula. It really, really works.

Just take a look at what these marketing experts have to say about the EXACT sales letter formula I've integrated into the Push Button Letters Software.

	"It’s direct marketing on the Internet" I’ll tell you what, Marlon got this stuff more than anybody because of his direct marketing knowledge. A lot of people say, “the Internet’s different!” We were hearing that back then. You can’t do what you do offline, online.” Yeah, there’s differences, but sales process, ad copy, offers, guarantees, headlines, all of the stuff that you teach is the stuff that you use and the stuff that we all use... every single one of us. - Jonathan Mizel

	“If you really want to have a killer sales letter, take your competitor’s USP and turn it into a free bonus.” I had been trying to make money online for 4 years. I had a ton of traffic. But my sales presentation absolutely sucked. So I put up that one page sales letter mini-site, and overnight, literally overnight, my sales went up XYZ%. (Specific percentage withheld due to the new FTC regulations.) ...the sales letters that I have made using the formula... as far as conversion rates, are always coming back up to the top. Marlon took 30 minutes with me ... and he gave me an idea that has stuck with me and has been worth at least a million dollars for me. I’m going to share it with me right now. Marlon told me, “If you really want to have a killer sales letter, take your competitor’s USP and turn it into a free bonus.” That right there... really did set me on a whole different path. - Jim Edwards

	"...It Gives People a System!" . ..I sat there in amazement and looked at that sales letter, because I’d never seen a long-form sales letter like that online. It completely opened my eyes to the new way of doing direct marketing on the Internet. And all of a sudden, things started getting a lot better, a lot quicker. - Jeff Walker

By the way, in case you don't know me, you can get more information on my credentials and background by clicking here.

Why Push Button Letters Was Created
And How It'll Help YOU Sell More Products!

Time after time I found that even though I present a very simple step-by-step system for creating killer sales copy, it seems like people have trouble following it.

I taught thousands of people my formula for writing sales copy, yet no-one seemed to follow the formula as I presented it.

I can't explain it. I don't know why.

For example, someone would send me a sample sales letter they supposedly wrote using my formula. But it wouldn't have a "how to..." headline. Or an "if you then" opening. It wouldn't have bullets. Or if it did have bullets then there weren't enough.

In short, I could hardly see a resemblance between my formula and the letters many people generated.

So I decided to create a software program that literally FORCES you to craft a killer sales letter that has every element of my formula.

All you do is click a button and fill in the blanks when prompted. We've even included helpful step by step examples so you can see exactly what to enter into each form field!

All you do is fill in the blanks!

If you can fill in the blanks, you can use this software.

Now listen up. I have a friend who sells template letters. Those are terrific. But Push Button Letters is totally unique and different.

Here are a few things you need to know about The Push Button Letters Software:

The software includes your choice of SEVEN proven, powerful headlines designed to capture and hold your visitors attention the moment they land on your web site. Helpful tips and examples are provided with every step so you're never stuck wondering what to write. Like virtual guidelines, they keep you flowing through the software all the way to the end. Includes the exact POWERFUL sales letter formula that my friends and I have used to collectively sell millions of dollars in products online. Every part of the sales letter formula is broken down into specific sections that you complete one at a time, which means you'll never end up making costly mistakes by skipping crucial steps. MORE than three hundred and thirty seven (337) professionally designed web graphics, background images, fonts, action images, testimonial styles, feature and benefit templates and color options are included to increase the effectiveness of your sales letter. This means you can create a completely unique look... or use the design options to create a page that matches the look and feel of your existing web site. How to potentially double your orders with just one click... (When you see this you won't believe how super-simple it is!) Includes an amazing arsenal of 10 simple — yet extremely powerful add-ons. ($30 value, yours free for responding before !) How to embed your order links into the page in less than 30 seconds -- with absolutely NO headaches, No hassles and NO costly errors. Your choice of 3 powerful sales letter layouts, including advanced power pack items like rotating date scripts you can use to set your own limited time offers. The software helps you create a direct response sales letter with all the elements that get your potential buyers BEGGING you to sell to them... The Push Button Letters Software integrates with 95% of all online payment processors in just one click of your mouse! Powerful "list building" action images virtually guide your visitors straight to your opt-in subscription form. Never-before revealed web page tips and strategies to turn your sales letter into an order taking machine. And more... (what you've just read is only the tip of the iceberg!)

If you sell products or services online, you can use the software to create your own highly targeted, potent killer sales letter.

The one thing that makes the software absolutely unique is that you can use it to create a sales letter for ANY product, service or business.

That means virtually EVERYONE reading this page right now can benefit from the software.

For example:

• If you've read the KSL chapter in the "Amazing Formula" and you want to whip out a sales letter in a flash, you can use the software.
  
  
• If you're doing the "Gimme My Money Now" system, you can use the software to whip out your 1 or 2 page website!
  
  
• If you've bought the "Marketing Dashboard" and you're ready to sell your product, you can use the software to create a powerful, proven, targeted sales letter.
  
  
• If you've read the "Associate Handbook", you can use the software to create sales letters that promote your affiliate products.
  
  
• If you've been through the "Action Grid System" you can use the software to sell your brand new info-product or big ticket package!
  

And of course, if you're into selling MLM or Real Estate then you can use the software to create lead generation pages.

People from all over the world are using Push Button Letters to knock out killer sales letters in a flash!

Here Are 4 Reasons Why You Should Test Drive "Push Button Letters" Today! First, it is an actual software program you use, not just sample letters that you revise. Second, it takes you by the hand and walks you through my psychological formula step-by-step with fill-in-the-blank forms and drop down boxes. In addition, you'll find helpful tips and examples with each step, so you're never stuck wondering what to write. Third, it is 100% customized to the exact needs of YOUR business. You aren't trying to fit a square peg into a round hole intended for another business. Fourth, when you get the software, it's yours to use forever. You pay NO ongoing monthly fees to continue using it. Write 1 or 100 sales letters. There are NO limits!

Nothing could be easier...

When you're finished writing you have the option to follow the step by step instructions in the DESIGN AREA where you choose the fonts for your headline, sub headline and main text. You're also given the option to add a background to your web page along with the "order now" buttons, "satisfaction guaranteed" images and other graphic elements of the page.

Once you're finished designing the letter you will be prompted to save it to your hard drive. From there it's a click away from being posted online.

The sales letter is merged into a web page that you can post on your web site in under 1 minute and begin making sales with right away.

Of course I do want to make sure you realize that the expression "garbage in-garbage out" applies to this program. The output will only be as good as your input.

You may need to TWEAK the final output by adding a paragraph break here and there and may want to add additional information, sentence transitions and so forth to make your letter flow smoothly.

Please Note: We do NOT offer free critiques or support. We charge $1,000 per hour to critique and tweak sales letters. Although we'd like to, we simply don't have the available time to look at your letter and evaluate it. I want you to know that right upfront.

The objective of the software is to create a letter that has all the crucial elements of my formula. Of course, there is no substitute for the human brain and common sense. You are the one who will need to make your letter flow smoothly. You still have to THINK to obtain a great result.

What the software does is FORCE you to follow a psychological sequence that has proven extremely effective in our own sales letters.

You can theoretically do the same thing without the software.

But what I've found is that even though it's simple and logical, most people still don't do it. They need something like this that literally walks them through the formula step-by-step.

I'm really jazzed about it. I think, hope and believe it's going to greatly empower you to come up with your own sales letters that truly rock.

The Profit You Make From Your Letter Depends On These Things In Order: Success Factor One: Your web traffic -- Is it high or low quality? The better the quality of your traffic, the higher your conversion rate of hits to sales. If you need help getting traffic to your website, see our product The Amazing Formula. Success Factor Two: Your offer -- what is your product, price, terms, guarantee, and so forth? My formula forces you to include the basic elements of a powerful offer. But you can't sell a dead duck. No letter in the world can sell a product that your target market doesn't want to buy. Success Factor Three: Your copy -- This is third in importance. My software walks you step-by-step through the formula it took me 25 years to learn. It's very powerful. Finally, with the help of this software, I'm totally convinced you're going to whip out sizzling letters that follow all the steps of the formula.

There Are No Ongoing Fees.
Create as Many Letters As YOU Want!

You get unlimited access to this software when you own it. So you can make as many sales letters for your personal business as you want, anytime you want.

Here is the price and what you receive:

Back when I wrote for clients, I charged $5,000 to $15,000 to do a sales letter. Now, for a fraction of that, you can whip out your own sales letter using the same psychology I employed on behalf of my clients.

That's why I've decided to make the price $100.00 for individiual business use. That's affordable for most anyone. Yet enough to make people respect the technology.

What you receive for your money is a CD-ROM sent by Fed Ex or US Mail (If you live overseas) that has the software on it. Just insert the CD into your computer and you can begin creating your sales letters instantly.

Why this product won't actually cost you a dime

You get my complete system, the complete CD-ROM software system for only $100.00.

The question is, is it worth 100 bucks to own a system for crafting ad copy that really sells your stuff?

You can easily waste 5 or 10 times that much money buying courses and products about ad copy that spout off a bunch of stuff that never really helps you.

You can easily waste that much money just trying out one or two sales letters that don't work.

You can easily lose out on 10, 20 or 30 times that much money by screwing around with marketing methods that simply don't work.

But most importantly, you can recoup your 100 bucks three ways:

1.  All you need to do is sell two to four $100 products or services using my system to get your money back.  If you don't do that, I'll be shocked.

The heart and soul of your Internet business is your ad copy. It IS what drives sales. It's the engine. If you aren't willing to spend $100 for that, then you really don't understand what makes people buy. In which case, you really DO need the software!

2. You can sell two copies through my associate program and get your money back, because I pay out a 55% commission. I'm not saying you'll get rich by reselling my product.  But I do send out thousands of dollars in commissions each month.  And if you just sell a couple, the product pays for itself.

Don't you think you know at least a couple people who will buy the software after you show them the super cool sales letter you whipped up using it?

3. You can ask for a refund, which is something I hope you don't do because then your password will be disabled and you won't be able to use this remarkable system in the future.

Marlon Sanders

CEO - Higher Response Marketing, Inc.

Higher Response Marketing, Inc.
11844 Bandera Road #469
Helotes, TX 78023-4132

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Requirements to Use Software

The Push Button Letters Software works with all versions of Microsoft Windows 95/98/ME/2000/XP, XP Pro, VISTA, Windows 7 and we have a MAC version on REQUEST at getyoursuppot.com.

The software requires an active internet connection as software utilizes a web database. This means you cannot use the software on an airplane or other places where an internet connection is not available.

Copyright 2009 by Higher Response Marketing, Inc. All Rights Reserved